About Us
We started as a family run business which was set up due to our love of the WeeRide bike seat. I left 20 years experience in the music business to work on what I felt was such a fantastic product that it deserved better exposure.  My wife left 20 years of working for blue chip IT companies. We both have extensive sales, marketing and IT backgrounds which gave us the confidence to set the company up on the back of great products. We have two small children which gave us the insight into what products worked and why eg what did we look for in a bike seat? Safety, plus parent and child enjoyment. Answer Kangaroo. What did we look for in a balance bike? Lightweight and no deflate tyres. Answer WeeRide 1st B Bike.

Since then we have expanded our range and customer base dramatically, and now even our territories, with offices and distribution in the UK, USA and Australia.

Our number 1 focus has and always been the customer. We are not the biggest company you can buy from, but we aim to be the friendliest and count your happiness as the most important thing to us. If on those rare occasions there is a problem, we will resolve it.

So it is not just because we are the lowest price that you should buy off us, but the fact we will look after you in the way we expect to be looked after when we are the customer.

Without referrals are business is nothing.
Mat and Jo Newman

Joint Managing Directors
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